Selecting the right venue can make or break your event, whether you’re planning a major conference or an intimate gathering. A well-chosen location ensures a memorable experience for your guests. Here are some tailored tips for selecting the perfect venue in...
Ghana, with its rich culture and rapidly growing technological adoption, is ripe for digital marketing opportunities, especially for contest and event organisers. To stand out in the dynamic Ghanaian market, it’s crucial to tap into digital strategies tailored...
Planning a successful event in Ghana requires a lot of time, energy, and resources. One of the key factors in ensuring the success of any event is having competent event staff to manage the various aspects of the event. However, hiring event staff in Ghana can be...
Thanks to its hundreds of millions of daily users, Instagram has fast become the creme de la creme of social media marketing. It works particularly well for event promotion because of its image and video-rich approach to content consumption. In other words, long gone...
Communicating effectively is a crucial part of being a successful event manager, especially during uncertain times like the COVID-19 pandemic. A good communication strategy blends in with the marketing strategy and will help you stay in touch with your stakeholders....
According to a 2018 survey by EventMB, 66% of event professionals consider email marketing to be the most effective channel to promote an event. Not only is it cost-effective and convenient, but email campaigns are also easy to measure and analyze. Then there’s the...
