Sep 7, 2023 | Event Planning & Marketing, Tips & Guides
Ghana, with its rich culture and rapidly growing technological adoption, is ripe for digital marketing opportunities, especially for contest and event organisers. To stand out in the dynamic Ghanaian market, it’s crucial to tap into digital strategies tailored...
Apr 19, 2023 | Event Planning & Marketing, Tips & Guides
Planning a successful event in Ghana requires a lot of time, energy, and resources. One of the key factors in ensuring the success of any event is having competent event staff to manage the various aspects of the event. However, hiring event staff in Ghana can be...
Mar 6, 2023 | Event Planning & Marketing, Tips & Guides
Thanks to its hundreds of millions of daily users, Instagram has fast become the creme de la creme of social media marketing. It works particularly well for event promotion because of its image and video-rich approach to content consumption. In other words, long gone...
Mar 6, 2023 | Event Planning & Marketing, Tips & Guides
Communicating effectively is a crucial part of being a successful event manager, especially during uncertain times like the COVID-19 pandemic. A good communication strategy blends in with the marketing strategy and will help you stay in touch with your stakeholders....
Mar 6, 2023 | Event Planning & Marketing, Tips & Guides
According to a 2018 survey by EventMB, 66% of event professionals consider email marketing to be the most effective channel to promote an event. Not only is it cost-effective and convenient, but email campaigns are also easy to measure and analyze. Then there’s the...
Mar 6, 2023 | Event Planning & Marketing, Tips & Guides
Think of the last time you were at a music concert or a sports tournament. Do you ever wonder how much work and planning it would’ve taken the organizers to run the show so seamlessly? The behind-the-scenes of an event involves a lot of activities starting from...
