According to a 2018 survey by EventMB, 66% of event professionals consider email marketing to be the most effective channel to promote an event. Not only is it cost-effective and convenient, but email campaigns are also easy to measure and analyze. Then there’s the...
Think of the last time you were at a music concert or a sports tournament. Do you ever wonder how much work and planning it would’ve taken the organizers to run the show so seamlessly? The behind-the-scenes of an event involves a lot of activities starting from...